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Few Homeowners Seek Short Sales…Solution? Change Your Approach

August 1st, 2009 No comments

The Traditional Way of Getting Short sales of Done is Broken

If you have not downloaded my latest report on the 7 Deadly Sins of Short Sales, stop right now and make sure you download immediately and READ it in its entirety! I will save your short sale life.

So, an article published by ABC Channel 7 News in Denver dated 7/31/2009 headlined:

“Few Homowners Seeking Short Sales Realtor: Frustration, Confusion Clouding the Foreclosure Alternative.”

The article cites (4) VEY STRONG points that I will address in this blog:

  1. “Only 3 percent of homeowners sold their property through a short sale in the second quarter of 2009.”
  2. “Homeowners are unaware of a foreclosure alternative that could save their credit and their piece of mind”
  3. “The vast majority of owners are just walking away”
  4. “Agents need to do a better job in the process as well to alleviate the frustration”

While the article shines a light on the Denver CO market, the same low statistics and overall negative view of short sales remains constant throughout the country. Let’s take a look at some of the factors that shape the negative view that dominates the short sale market today, and most importantly how to overcome them.
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